Terms of Business
Last updated:1. About Us
Local Rank Gaps is a trading name providing competitor keyword gap analysis and lead capture content services to UK businesses. References to "we", "us" and "our" throughout these terms refer to Local Rank Gaps.
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2. Our Services
We provide the following services as described on our website:
- Phase 1 — Intelligence Report (£73 per report): A competitor keyword breakdown and market gap report identifying where lead opportunities exist based on your provided competitor URLs.
- Phase 2 — Lead Capture Articles (£147 per article): Individually commissioned, buyer-intent articles targeting identified keyword gaps, built and optimised to capture leads your competitors are missing.
Full details of deliverables are set out on our website at localrankgaps.com.
3. Placing an Order
An order is placed when you submit our enquiry form with your details and selected package. We will confirm your order by email within one business day, including:
- Confirmation of the service(s) ordered
- The total price
- Payment instructions
- Expected delivery timescale
A binding contract between you and Local Rank Gaps is formed when we send you a written order confirmation and payment has been received.
4. Pricing and Payment
- All prices are shown in pounds sterling (£) and are inclusive of any applicable taxes unless otherwise stated.
- Payment is required in full before work commences.
- Payment instructions will be provided in your order confirmation email.
- We reserve the right to change our prices at any time. Price changes will not affect orders already confirmed in writing.
5. Delivery and Timescales
- Intelligence Reports are typically delivered within 3–5 business days of payment being received and all required information being provided.
- Lead Capture Articles are typically delivered within 5–7 business days per article of the Intelligence Report being completed.
- Timescales are estimates and may vary. We will notify you promptly if there is any delay.
6. Your Responsibilities
To enable us to deliver our services, you agree to:
- Provide accurate competitor URLs, your website URL, and any other information we request promptly
- Ensure you have the right to authorise us to research the competitor websites you provide
- Review and respond to any queries from us within a reasonable timeframe
- Not use our deliverables for any unlawful purpose
We are not responsible for delays caused by late or incomplete information from you.
7. Intellectual Property
Upon receipt of full payment, all intellectual property rights in the deliverables produced for you (Intelligence Reports and Lead Capture Articles) transfer to you. You are free to publish, adapt and use them as you see fit for your business.
We retain the right to use anonymised, non-identifiable examples of our work for our own marketing and portfolio purposes unless you specifically request otherwise in writing.
8. Ranking and Results
We apply industry-proven keyword gap and KGR (Keyword Golden Ratio) methodology to maximise the likelihood of your Lead Capture Articles ranking on the first page of search results. However:
- We do not guarantee any specific search engine ranking position
- Search engine rankings are determined by Google and other search engines, which are outside our control
- Results may vary depending on your market, location, and existing website authority
Regardless of ranking performance, all deliverables represent permanent assets on your website with long-term value.
9. Cancellation and Refunds
- You may cancel your order at any time before work has commenced for a full refund.
- Once work has commenced on your Intelligence Report or article, we are unable to offer a refund as significant time and expertise will have been invested.
- If you are unhappy with a deliverable, please contact us within 7 days of delivery and we will work with you in good faith to address any reasonable concerns.
- Cancellation requests must be made in writing by email to:
10. Limitation of Liability
To the maximum extent permitted by law:
- Our total liability to you in connection with any order shall not exceed the price paid for that order
- We are not liable for any indirect, consequential, or economic loss including lost profits or missed business opportunities
- We are not liable for any failure to perform our services where that failure arises from circumstances outside our reasonable control
Nothing in these terms limits our liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be excluded by law.
11. Confidentiality
We treat all information you share with us — including your website, business strategy and competitor details — as strictly confidential. We will not share this information with any third party except as required to deliver the service or comply with legal obligations.
12. Governing Law
These terms are governed by the laws of England and Wales. Any disputes arising from these terms or our services shall be subject to the exclusive jurisdiction of the courts of England and Wales.
13. Changes to These Terms
We may update these Terms of Business from time to time. Updated terms will be posted on this page with a revised date. Continued use of our services after changes are posted constitutes acceptance of the updated terms. Changes will not affect orders already confirmed in writing.
14. Contact
For any questions about these terms, please contact:
